Category Archives: Tips for Exhibitors

Maximize Your Presence at Potato Expo

Reach current and potential customers beyond your booth at Potato Expo 2018 by taking advantage of some of our multi-channel advertising options. Increase brand awareness with:

  • Ad in the Program Directory
  • Rotating Banner on Mobile App
  • Rotating Banner on Online Floorplan
  • Company logo next to company description in Program Directory, Mobile App and Online Floorplan (Note: All company descriptions must be added or updated by November 17. Changes made after this date will only appear online.)
  • Attendee Bag Insert

Sign up now through the Exhibitor Service Center.

Do you have any questions that Show Management can answer? Contact us at exhibit@potato-expo.com. Also, check out the exhibitor section of our FAQs on the Potato Expo website.

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Only Six Days Left to Save

We are less than a week away from the November 1 Early Bird Deadline to save on booth and attendee registration fees. If you haven’t already secured your booth space at Potato Expo 2018, register today to save. November 1 is also the early bird deadline save on any booth staff registrations, in addition to your complimentary passes, before the registration rates increase.

Don’t miss your opportunity to exhibit at this must-attend potato industry conference to showcase your new products, conduct business with customers and network with suppliers and distributors.

Do you have any questions that Show Management can answer? Contact us at exhibit@potato-expo.com. Also, check out the exhibitor section of our FAQs on the Potato Expo website.

Networking Opportunities at Potato Expo

In addition to the hours the trade show floor is open, Potato Expo also offers a variety of events to facilitate networking with attendees and industry leaders. With 46 networking hours during the Expo, plus pre-and-post-Expo events, developing connections and creating partnerships has never been easier.

Networking events include:

Wednesday, January 10

  • Kick-Off Reception in the Trade Show

Thursday, January 11

  • Networking Receptions to include receptions for Young Professionals, Potato Industry Leadership Institute Alumni, Women in the Industry, and new this year, a Researchers reception
  • Party Under the Stars
  • After Party Under the Stars

To view a full schedule, click here.

Do you have any questions that Show Management can answer? Contact us at exhibit@potato-expo.com. Also, check out the exhibitor section of our FAQs on the Potato Expo website.

Booth Staff Registration – Claim Your Comp Passes

Each 10×10 booth space at Potato Expo comes with two complimentary registration passes – one All-Access Pass and one Trade Show Only Pass. The All-Access pass includes access to the Trade Show, General Sessions, Breakout Sessions, and the Party Under the Stars event. The Trade Show Only pass includes access only to the Trade Show. Please note that complimentary Trade Show Only passes cannot be upgraded to an All-Access Pass.

You can register booth staff using your complimentary registrations by logging into the Exhibitor Service Center. Your username and password can be found on your exhibit booth confirmation email. After you have logged in, click on “Booth Staff Registration” in the left-hand toolbar and begin the registration process.

Bringing a guest? You can also register a spouse or child in the Exhibitor Service Center. If you have additional passes to purchase for staff you can also process those registrations through the Exhibitor Service Center.

Do you have any questions that Show Management can answer? Contact us at exhibit@potato-expo.com. Also, check out the exhibitor section of our FAQs on the Potato Expo website.

Stay Ahead of the deadlines for Potato Expo – Download the Exhibitor Checklist

To help keep yourself informed, download the exhibitor checklist, and mark the important deadlines for exhibiting at Potato Expo 2018 on your calendar. There are several items registered exhibitors should take action on right away:

  • Sign and return the Exhibitor Terms and Agreement. This form should be returned within 7 days of reserving a booth.
  • Update your company description for the online Floorplan, Printed Program and Mobile App. You can update your company description through the Exhibitor Service Center. Log in credentials can be found in your confirmation email or by emailing exhibit@potato-expo.com.
  • Make hotel reservations at the Rosen Shingle Creek online or by calling 866-996-6338 and mentioning the Potato Expo.

Do you have any questions that Show Management can answer? Contact us at exhibit@potato-expo.com . Also, check out the exhibitor section of our FAQs on the Potato Expo website.

Get in on the Buzz

Let customers know you are exhibiting at Potato Expo and help us create buzz on social media about the largest industry trade show in North America. Use our Exhibitor Buzz Kit for suggestions on ways to reach out to your followers to let them know about your participation in the show.

Don’t forget to follow Potato Expo on social media to get program updates and information.

facebook    twitter     youtube     instagram

Do you have any questions that Show Management can answer? Contact us at exhibit@potato-expo.com . Also, check out the exhibitor section of our FAQs on the Potato Expo website.

Happy Hour at the Trade Show Kick-Off Reception

Start the New Year off right and give attendees one more reason to stop by your booth. At the Trade Show Kick-Off Reception, held Wednesday, January 4, from 5:00pm-6:30pm, exhibitors have the opportunity to provide refreshments such as beer, wine, and cocktails at their booth. This is a great way to invite attendees to your booth and start a conversation that can continue throughout Potato Expo. View the Moscone West Center’s catering services menu here.

Each attendee receives two drink tickets with their registration to use during the Kick-Off Reception and will be served passed hors d’oeuvres. Booth refreshments will supplement this and must be served within your booth and not in the aisles.

Do you have any questions that Show Management can answer? Contact us at exhibit@potato-expo.com . Also, check out the exhibitor section of our FAQs on the Potato Expo website.

What your booth includes at Potato Expo 2017

Each 10×10 exhibit space includes:

  •  1 complimentary All-Access Pass ($795 value) and 1 complimentary Trade Show Only pass ($395 value)
  • 10′ high teal and navy back wall drape
  • 3′ high navy side dividers
  • 7′ x 44′ one-line ID sign
  • 6′ x 30′ teal skirted table
  • 2 standard chairs
  • 1 wastebasket

* Exhibit Booths are not carpeted. Booth carpeting is required by Show Management and may be rented from the Online Kit. If carpeting is not ordered, charcoal grey carpet will be provided and charged to the exhibiting company.

For any additional booth services or décor such as internet, signage, furniture or labor, contact Teamwork Event Services. Order these services by December 23 through the Online Service Kit to receive vendor discounts.

Laura Thompson | Teamwork Event Specialists
D: 407.438.7480 C: 912.660.5912
laura.thompson@teamwork-inc.com

Visit our Exhibitor Resources page on our website for more information to help you plan.

Do you have any questions that Show Management can answer? Contact us at exhibit@potato-expo.com. Also, check out the exhibitor section of our FAQs on the Potato Expo website.

 

Increase Traffic at Your Exhibit Booth

Attendance at the Potato Expo continues to grow each year. There are a number of ways to increase your visibility and customer awareness at this year’s show to drive customers to your booth. Consider purchasing an Advertising Add-On or sponsoring the Potato Expo to help highlight your company’s products and services.

Sponsorship Opportunities
Are you looking to increase your customer base, promote a new product, or demonstrate your leadership within the industry? Help achieve these goals by sponsoring the Potato Expo 2017. There are several sponsorship levels and opportunities to choose from, with packages starting at as little as $3,000. Contact Potato Expo staff at questions@potato-expo.com or 202-682-9456 to discuss the opportunities available.

Advertising Opportunities
The more than 2,000 attendees at the Potato Expo rely on the Program Directory and Mobile App to locate and connect with exhibitors at the Trade Show. To make sure your company stands out, purchase one of the many advertising options. By taking advantage of our multi-channel offerings, exhibitors can more easily convert attendees into lifelong customers.

• Full page, half page, or quarter page ad in the Program Directory
• Attendee Bag Insert
• Company logo in the Program Directory and Mobile App
• Rotating banner on the Mobile App or Online Floorplan

Purchase an advertising option today by logging into the Exhibitor Service Center. Log in information can be found in your confirmation email. If you do not have a copy of the confirmation, email Potato Expo staff at exhibit@potato-expo.com.

Do you have any questions that Show Management can answer? Contact us at exhibit@potato-expo.com. Also, check out the exhibitor section of our FAQs on the Potato Expo website.

Exhibitor Checklist

Once you have reserved your exhibit booth for Potato Expo 2017 there are a few things you should do right away. Be sure to download the Exhibitor Checklist and Quick Reference Guide to stay on top of important deadlines and information for exhibiting. Sign into the Exhibitor Service Center to review display guidelines, update your company description, purchase advertising, and download Teamwork Event Specialist’s order forms.

Action Item: All exhibitors must sign and return the Exhibitor Terms and Agreement within 7 days of reserving your exhibit space. To confirm whether or not Potato Expo staff has received your completed form, e-mail us at exhibit@potato-expo.com.

 

Do you have any questions that Show Management can answer? Contact us at exhibit@potato-expo.com . Also, check out the exhibitor section of our FAQs on the Potato Expo website.